Number Two: Make it Read Well
Newbies make mistakes. Everyone does it. How stuff sounds matters. People have to think. Sentences matter. Length is important. Vary for effect. The same thing gets old.
Whew! That made me tired. Hopefully, you noticed how monotonous the above paragraph sounded. Rule number two for more effective writing? Readability. Varying sentence length is essential to good writing because it improves the flow of your story. It can be taxing for your reader if every sentence has the same or similar amount of syllables. Varying sentence length helps keep things moving. Seems like such a simple suggestion. It works.
The best way to check the flow of your story is to read it aloud. Trust your ear. If it doesn't read easily--if there is no natural rhythm, considering revising.
Remember: If there is no flow, it has gotta go. (Cheesy, but true...)
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